B-dama vs Bdama · Bay Area shelf head-to-head
B-dama and Bdama, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
B-dama carries more Brand PowerB-dama fields the deeper lineup
B-dama
Bdama
46
brand power
28
37
products
8
9
categories
6
1
grocers
1
$8.39
avg price
$8.09
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ B-dama▭ Bdama
Distribution · 30% of score4·4
B
B
carried in 1 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score95·49
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only B-dama · 0
no exclusive doors — everywhere B-dama is, Bdama is too.
only Bdama · 0
no exclusive doors — everywhere Bdama is, B-dama is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: B-dama · Bdama
