Canyon Bakehouse vs Dave's Killer Bread · Bay Area shelf head-to-head
Canyon Bakehouse and Dave's Killer Bread, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Dave's Killer Bread carries more Brand PowerDave's Killer Bread is in more Bay Area grocersDave's Killer Bread fields the deeper lineupCanyon Bakehouse sits further up the premium end
Canyon Bakehouse
Dave's Killer Bread
41
brand power
61
18
products
52
2
categories
4
9
subcategories
14
14
grocers
21
58.4¢
price per oz
45.6¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Canyon Bakehouse▭ Dave's Killer Bread
Distribution · 30% of score58·88
carried in 14 of 24 Bay Area grocers·carried in 21 of 24 Bay Area grocers
Depth
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Canyon Bakehouse
only Dave's Killer Bread
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Canyon Bakehouse · Dave's Killer Bread
