Chomps vs Epic · Bay Area shelf head-to-head
Chomps and Epic, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Epic carries more Brand PowerChomps is in more Bay Area grocersEpic fields the deeper lineupEpic sits further up the premium end
Chomps
Epic
53
brand power
66
32
products
39
2
categories
8
16
grocers
15
$2.69
price per oz
$2.51
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Chomps▭ Epic
Distribution · 30% of score67·63
carried in 16 of 24 Bay Area grocers·carried in 15 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Chomps
no top category Epic doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Chomps · 4
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Chomps · Epic
