Eden Foods vs Senesi · Bay Area shelf head-to-head
Eden Foods and Senesi, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Eden Foods carries more Brand PowerEden Foods is in more Bay Area grocersEden Foods fields the deeper lineupEden Foods sits further up the premium end
Eden Foods
Senesi
62
brand power
26
78
products
6
32
categories
2
15
grocers
5
$1.51
price per oz
27.0¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Eden Foods▭ Senesi
Distribution · 30% of score63·21
S
carried in 15 of 24 Bay Area grocers·carried in 5 of 24 Bay Area grocers
Depth · 25% of score100
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
Canned Foods2 vs 1 SKUs
only Eden Foods
only Senesi
no top category Eden Foods doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Eden Foods · Senesi
