Epic vs North Coast Brewing Co. · Bay Area shelf head-to-head
Epic and North Coast Brewing Co., side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Epic carries more Brand PowerEpic is in more Bay Area grocersEpic fields the deeper lineupEpic sits further up the premium end
Epic
North Coast Brewing Co.
66
brand power
23
39
products
6
8
categories
2
15
grocers
4
$6.47
avg price
$11.62
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Epic▭ North Coast Brewing Co.
Distribution · 30% of score63·17
N
carried in 15 of 24 Bay Area grocers·carried in 4 of 24 Bay Area grocers
Depth · 25% of score96
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only North Coast Brewing Co.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Epic · North Coast Brewing Co.