Field Day vs Nature's Charm · Bay Area shelf head-to-head
Field Day and Nature's Charm, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Field Day carries more Brand PowerField Day is in more Bay Area grocersField Day fields the deeper lineupNature's Charm sits further up the premium end
Field Day
Nature's Charm
58
brand power
26
120
products
4
42
categories
2
12
grocers
6
48.4¢
price per fl oz
39.2¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Field Day▭ Nature's Charm
Distribution · 30% of score50·25
N
carried in 12 of 24 Bay Area grocers·carried in 6 of 24 Bay Area grocers
Depth · 25% of score100
only Field Day
only Nature's Charm
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Field Day · Nature's Charm
