Honey Maid vs Essential Everyday · Bay Area shelf head-to-head
Honey Maid and Essential Everyday, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Essential Everyday carries more Brand PowerHoney Maid is in more Bay Area grocersEssential Everyday fields the deeper lineup
Honey Maid
Essential Everyday
22
brand power
58
4
products
214
1
categories
44
1
subcategories
57
11
grocers
8
55.3¢
price per oz
38.4¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Honey Maid▭ Essential Everyday
Distribution · 30% of score46·33
H
E
carried in 11 of 24 Bay Area grocers·carried in 8 of 24 Bay Area grocers
Depth · 25% of score28·100
only Honey Maid
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Honey Maid · 4
only Essential Everyday · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Honey Maid · Essential Everyday
