New York Shuk vs Spicely Organics · Bay Area shelf head-to-head
New York Shuk and Spicely Organics, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Spicely Organics carries more Brand PowerSpicely Organics is in more Bay Area grocersSpicely Organics fields the deeper lineup
New York Shuk
Spicely Organics
36
brand power
63
28
products
163
3
categories
9
4
subcategories
50
3
grocers
13
$4.85
price per oz
$43.51
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ New York Shuk▭ Spicely Organics
Distribution · 30% of score13·54
N
carried in 3 of 24 Bay Area grocers·carried in 13 of 24 Bay Area grocers
Depth · 25% of score90
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only New York Shuk
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only New York Shuk · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: New York Shuk · Spicely Organics
