Pure Indian Foods vs See Smell Taste · Bay Area shelf head-to-head
Pure Indian Foods and See Smell Taste, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
carried in 1 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Pure Indian Foods
only See Smell Taste
no top category Pure Indian Foods doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
no exclusive doors — everywhere Pure Indian Foods is, See Smell Taste is too.
no exclusive doors — everywhere See Smell Taste is, Pure Indian Foods is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Pure Indian Foods · See Smell Taste