Somos vs Tasty Bite · Bay Area shelf head-to-head
Somos and Tasty Bite, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Tasty Bite is in more Bay Area grocersTasty Bite fields the deeper lineup
Somos
Tasty Bite
47
brand power
51
23
products
35
7
categories
4
12
subcategories
6
11
grocers
16
44.8¢
price per oz
58.0¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Somos▭ Tasty Bite
Distribution · 30% of score46·67
T
carried in 11 of 24 Bay Area grocers·carried in 16 of 24 Bay Area grocers
Depth · 25% of score85·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Somos
only Tasty Bite
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Somos · 2
only Tasty Bite · 7
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Somos · Tasty Bite
