Sweet Bites vs Sugar Plum Vegan · Bay Area shelf head-to-head
Sweet Bites and Sugar Plum Vegan, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Sugar Plum Vegan carries more Brand PowerSugar Plum Vegan is in more Bay Area grocersSugar Plum Vegan fields the deeper lineup
Sweet Bites
Sugar Plum Vegan
20
brand power
38
8
products
26
2
categories
7
5
subcategories
12
1
grocers
2
$10.83
avg price
$7.60
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Sweet Bites▭ Sugar Plum Vegan
Distribution · 30% of score4·8
S
S
carried in 1 of 24 Bay Area grocers·carried in 2 of 24 Bay Area grocers
Depth · 25% of score49·89
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Sweet Bites
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Sweet Bites · 1
only Sugar Plum Vegan · 2
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Sweet Bites · Sugar Plum Vegan
