Tasty Bite vs Somos · Bay Area shelf head-to-head
Tasty Bite and Somos, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Tasty Bite is in more Bay Area grocersTasty Bite fields the deeper lineup
Tasty Bite
Somos
51
brand power
47
35
products
23
4
categories
7
6
subcategories
12
16
grocers
11
58.0¢
price per oz
44.8¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Tasty Bite▭ Somos
Distribution · 30% of score67·46
T
carried in 16 of 24 Bay Area grocers·carried in 11 of 24 Bay Area grocers
Depth · 25% of score95·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Tasty Bite
only Somos
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Tasty Bite · 7
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Tasty Bite · Somos
