Unlimeat vs Beyond Meat · Bay Area shelf head-to-head
Unlimeat and Beyond Meat, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Beyond Meat carries more Brand PowerBeyond Meat is in more Bay Area grocersBeyond Meat fields the deeper lineup
Unlimeat
Beyond Meat
16
brand power
56
3
products
22
2
categories
7
2
subcategories
9
2
grocers
17
$10.76
avg price
$10.98
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Unlimeat▭ Beyond Meat
Distribution · 30% of score8·71
U
carried in 2 of 24 Bay Area grocers·carried in 17 of 24 Bay Area grocers
Depth · 25% of score22
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Unlimeat
no top category Beyond Meat doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Unlimeat · 0
no exclusive doors — everywhere Unlimeat is, Beyond Meat is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Unlimeat · Beyond Meat