bona furtuna
Bona Furtuna offers a curated selection of artisanal Italian products that highlight the rich culinary traditions of Sicily. The brand's offerings include unique pastas infused with cuttlefish ink, bringing the savory flavors of the Mediterranean Sea to classic shapes like busiate, rigatoni, and spaghetti. Additionally, Bona Furtuna presents a range of festive baked goods such as Panettone and Panforte, crafted with high-quality Sicilian ingredients, and a selection of infused olive oils and aged balsamic vinegar that capture the essence of Italian gastronomy.
Shelf presence
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 3 of 24 Bay Area grocers. how many stores stock the brand.
82 products in the catalog. how deep the product line is (saturating).
spans 6 categories · 7 subcategories. how many categories the brand plays in (saturating).
Where it owns shelf
each bar is the % of that category's SKUs that are Bona Furtuna (full bar = 100% of the shelf), grouped by department.
Top competitors
the brands crowding the same categories as Bona Furtuna · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
Most similar brands
closest to Bona Furtuna in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
The lineup
the full Bona Furtuna lineup · on SF shelves first (cheapest first), then SKUs we've catalogued but haven't measured on a shelf here yet.
Sold at
Find Bona Furtuna online
Where to find Bona Furtuna · Bay Area
8 storefronts across 3 grocers carry it · tap a pin to open the store.
Opportunities
New doors · no Bona Furtuna in our capture yet
Bay Area grocers where neither the digital catalog nor our shelf photos show Bona Furtuna· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with Bona Furtuna Organic Sulla Honey · its most-distributed SKU (1 door) in Honey, the biggest opening. The closest open door is United Markets · 4 rivals already on that shelf.
