Reading the shelf…
Market Pantry runs 130 products across 43 categories, stocked in a single Bay Area grocer. Its biggest footprint is condiments, at 1% of the shelf. A mid-tier presence · Brand Power 48/100.
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 1 of 24 Bay Area grocers. how many stores stock the brand.
130 products in the catalog. how deep the product line is (saturating).
spans 43 categories. how many categories the brand plays in (saturating).
each bar is the % of that category's SKUs that are Market Pantry (full bar = 100% of the shelf), grouped by department.
the brands crowding the same categories as Market Pantry · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
closest to Market Pantry in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
every Market Pantry product in stock, cheapest first.








































4 storefronts across 1 grocer carry it · tap a pin to open the store.
Bay Area grocers where neither the digital catalog nor our shelf photos show Market Pantry· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with Market Pantry Classic Potato Chips · its most-distributed SKU (1 door) in Potato Chips, the biggest opening. The closest open door is United Markets · 3 rivals already on that shelf.
~1% average share on the shelves it competes on. how dominant it is where it shows up.
$4.67 average price. where it sits on price · context, not scored into Brand Power.
already on that shelf: cadia, best yet, field day
absence = seen in neither the grocer's digital catalog nor our shelf photos (90 days); assortments move. fit reads the shelf, not the buying office — see route notes.