the republic of tea
The Republic of Tea is a premium American tea company founded in 1992, known for its high-quality teas and commitment to ethical sourcing. Headquartered in Larkspur, California, the brand emphasizes organic and sustainable practices in its product offerings.
Shelf presence
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 13 of 24 Bay Area grocers. how many stores stock the brand.
169 products in the catalog. how deep the product line is (saturating).
spans 4 categories · 16 subcategories. how many categories the brand plays in (saturating).
Where it owns shelf
each bar is the % of that category's SKUs that are The Republic Of Tea (full bar = 100% of the shelf), grouped by department.
Top competitors
the brands crowding the same categories as The Republic Of Tea · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
The lineup
every The Republic Of Tea product in stock, cheapest first.
Sold at
Find The Republic Of Tea online
Where to find The Republic Of Tea · Bay Area
Opportunities
New doors · no The Republic Of Tea in our capture yet
Bay Area grocers where neither the digital catalog nor our shelf photos show The Republic Of Tea· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with The Republic of Tea Beautifying Botanicals Daily Beauty Herbal Tea · its most-distributed SKU (10 doors) in Herbal Tea, the biggest opening. The closest open door is LeBeau Nob Hill · 5 rivals already on that shelf.
