Afc vs Zenshi · Bay Area shelf head-to-head
Afc and Zenshi, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Afc carries more Brand PowerAfc fields the deeper lineupZenshi sits further up the premium end
Afc
Zenshi
40
brand power
25
24
products
10
8
categories
6
9
subcategories
6
3
grocers
3
$9.38
avg price
$8.42
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Afc▭ Zenshi
Distribution · 30% of score13·13
A
Z
carried in 3 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
Depth · 25% of score86·57
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Afc · 0
no exclusive doors — everywhere Afc is, Zenshi is too.
only Zenshi · 0
no exclusive doors — everywhere Zenshi is, Afc is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Afc · Zenshi