Artisola vs Capellino Pasta And Sauces · Bay Area shelf head-to-head
Artisola and Capellino Pasta And Sauces, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Artisola carries more Brand PowerArtisola is in more Bay Area grocers
Artisola
Capellino Pasta And Sauces
36
brand power
29
10
products
10
4
categories
4
6
subcategories
5
10
grocers
8
$1.02
price per oz
$1.02
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Artisola▭ Capellino Pasta And Sauces
Distribution · 30% of score42·33
carried in 10 of 24 Bay Area grocers·carried in 8 of 24 Bay Area grocers
Depth
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Artisola
only Capellino Pasta And Sauces
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Capellino Pasta And Sauces · 2
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Artisola · Capellino Pasta And Sauces
