Better Bean vs Delallo · Bay Area shelf head-to-head
Better Bean and Delallo, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Delallo carries more Brand PowerDelallo is in more Bay Area grocersDelallo fields the deeper lineupDelallo sits further up the premium end
Better Bean
Delallo
20
brand power
63
4
products
79
3
categories
23
3
subcategories
31
3
grocers
15
53.4¢
price per oz
$1.49
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Better Bean▭ Delallo
Distribution · 30% of score13·63
B
carried in 3 of 24 Bay Area grocers·carried in 15 of 24 Bay Area grocers
Depth · 25% of score28
only Better Bean
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Better Bean · 0
no exclusive doors — everywhere Better Bean is, Delallo is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Better Bean · Delallo
