Jovial vs La Fabbrica Della Pasta Di Gragnano · Bay Area shelf head-to-head
Jovial and La Fabbrica Della Pasta Di Gragnano, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Jovial carries more Brand PowerJovial is in more Bay Area grocersJovial fields the deeper lineup
Jovial
La Fabbrica Della Pasta Di Gragnano
63
brand power
0
40
products
2
12
categories
1
23
subcategories
2
18
grocers
1
$6.23
avg price
$11.24
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Jovial▭ La Fabbrica Della Pasta Di Gragnano
Distribution · 30% of score75·4
L
carried in 18 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Jovial
only La Fabbrica Della Pasta Di Gragnano
no top category Jovial doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
both sides measured by the same instruments on the same shelves · see each brand’s full page: Jovial · La Fabbrica Della Pasta Di Gragnano