Katz vs Western Sage · Bay Area shelf head-to-head
Katz and Western Sage, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Katz carries more Brand PowerKatz is in more Bay Area grocersKatz fields the deeper lineup
Katz
Western Sage
50
brand power
0
24
products
2
9
categories
1
13
subcategories
1
8
grocers
1
$11.46
avg price
$7.69
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Katz▭ Western Sage
Distribution · 30% of score33·4
W
carried in 8 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score86·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Western Sage
no top category Katz doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Katz · 7
only Western Sage · 0
no exclusive doors — everywhere Western Sage is, Katz is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Katz · Western Sage