La Cascada vs Casa Chicas · Bay Area shelf head-to-head
La Cascada and Casa Chicas, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
La Cascada carries more Brand PowerCasa Chicas is in more Bay Area grocersLa Cascada fields the deeper lineup
La Cascada
Casa Chicas
50
brand power
35
27
products
10
10
categories
4
11
subcategories
4
5
grocers
7
64.3¢
price per oz
64.7¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ La Cascada▭ Casa Chicas
Distribution · 30% of score21·29
L
carried in 5 of 24 Bay Area grocers·carried in 7 of 24 Bay Area grocers
Depth · 25% of score89
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Casa Chicas
no top category La Cascada doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only La Cascada · 1
only Casa Chicas · 3
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: La Cascada · Casa Chicas
