Pasquier vs St Pierre · Bay Area shelf head-to-head
Pasquier and St Pierre, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Pasquier carries more Brand PowerPasquier fields the deeper lineup
Pasquier
St Pierre
49
brand power
44
20
products
15
7
categories
5
9
subcategories
9
12
grocers
12
$1.10
price per item
$1.44
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Pasquier▭ St Pierre
Distribution · 30% of score50·50
P
carried in 12 of 24 Bay Area grocers·carried in 12 of 24 Bay Area grocers
Depth · 25% of score81
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only St Pierre
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Pasquier · St Pierre
