Puravida vs Bettr Bowl · Bay Area shelf head-to-head
Puravida and Bettr Bowl, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Puravida is in more Bay Area grocers
Puravida
Bettr Bowl
39
brand power
40
16
products
14
3
categories
6
4
subcategories
6
6
grocers
5
$7.19
avg price
$7.03
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Puravida▭ Bettr Bowl
Distribution · 30% of score25·21
B
carried in 6 of 24 Bay Area grocers·carried in 5 of 24 Bay Area grocers
Depth · 25% of score74
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Puravida
only Bettr Bowl
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Puravida · 3
only Bettr Bowl · 2
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Puravida · Bettr Bowl
