Schaller & Weber vs Three Little Pigs · Bay Area shelf head-to-head
Schaller & Weber and Three Little Pigs, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Three Little Pigs is in more Bay Area grocersThree Little Pigs sits further up the premium end
Schaller & Weber
Three Little Pigs
51
brand power
54
31
products
32
9
categories
7
12
grocers
13
$1.31
price per oz
$1.56
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Schaller & Weber▭ Three Little Pigs
Distribution · 30% of score50·54
carried in 12 of 24 Bay Area grocers·carried in 13 of 24 Bay Area grocers
Depth
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
Pickles1 vs 2 SKUs
1% of shelf
only Schaller & Weber
only Three Little Pigs
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Schaller & Weber · 2
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Schaller & Weber · Three Little Pigs
