Snowdonia Cheese Company vs Organic Valley® · Bay Area shelf head-to-head
Snowdonia Cheese Company and Organic Valley®, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Organic Valley® carries more Brand PowerOrganic Valley® is in more Bay Area grocersOrganic Valley® fields the deeper lineupSnowdonia Cheese Company sits further up the premium end
Snowdonia Cheese Company
Organic Valley®
16
brand power
69
3
products
103
2
categories
15
2
subcategories
30
4
grocers
19
$2.12
price per oz
$1.13
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Snowdonia Cheese Company▭ Organic Valley®
Distribution · 30% of score17·79
S
carried in 4 of 24 Bay Area grocers·carried in 19 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Snowdonia Cheese Company
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Snowdonia Cheese Company · 0
no exclusive doors — everywhere Snowdonia Cheese Company is, Organic Valley® is too.
only Organic Valley® · 15
both sides measured by the same instruments on the same shelves · see each brand’s full page: Snowdonia Cheese Company · Organic Valley®