Taste Flavor Co vs Kinder's · Bay Area shelf head-to-head
Taste Flavor Co and Kinder's, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Kinder's carries more Brand PowerKinder's is in more Bay Area grocersKinder's fields the deeper lineup
Taste Flavor Co
Kinder's
18
brand power
60
5
products
96
3
categories
6
5
subcategories
15
1
grocers
14
$6.99
avg price
$7.06
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Taste Flavor Co▭ Kinder's
Distribution · 30% of score4·58
T
carried in 1 of 24 Bay Area grocers·carried in 14 of 24 Bay Area grocers
Depth · 25% of score34
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
Sauces2 vs 12 SKUs
T
<1% of shelf
only Taste Flavor Co
only Kinder's
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Taste Flavor Co · 0
no exclusive doors — everywhere Taste Flavor Co is, Kinder's is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Taste Flavor Co · Kinder's
