Reading the shelf…
Les Moulins Mahjoub is a family-owned brand from Tunisia, known for its artisanal food products that include olive oils, condiments, olives, and spreads. The brand emphasizes traditional agricultural practices and natural ingredients, reflecting a commitment to quality and sustainability. Their products are crafted in the fertile Mejerda Valley, using methods that have been passed down through generations.
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 12 of 24 Bay Area grocers. how many stores stock the brand.
8 products in the catalog. how deep the product line is (saturating).
spans 5 categories. how many categories the brand plays in (saturating).
each bar is the % of that category's SKUs that are Les Moulins Mahjoub (full bar = 100% of the shelf), grouped by department.
the brands crowding the same categories as Les Moulins Mahjoub · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
closest to Les Moulins Mahjoub in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
every Les Moulins Mahjoub product in stock, cheapest first.






Bay Area grocers where neither the digital catalog nor our shelf photos show Les Moulins Mahjoub· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with Les Moulins Mahjoub Shak Shuka · its most-distributed SKU (1 door) in Tomato Based Sauces, the biggest opening. The closest open door is Andronico's Community Markets · 5 rivals already on that shelf.
~2% average share on the shelves it competes on. how dominant it is where it shows up.
priced above 81% of same-category rivals. where it sits on price vs category peers · context, not scored into Brand Power.
29 storefronts across 12 grocers carry it · tap a pin to open the store.
already on that shelf: sonoma gourmet, monte pollino, near east
route note: buying runs through a corporate program — typically a slower path than an independent grocer's buyer.
absence = seen in neither the grocer's digital catalog nor our shelf photos (90 days); assortments move. fit reads the shelf, not the buying office — see route notes.
Bay Area stores already carrying Les Moulins Mahjoubthat meaningfully merchandise other categories it sells but isn't in here yet · ranked by open categories. A door already won, with room on adjacent shelves.
open here: Couscous, Olive Oils, Tomato Based Sauces
open here: Couscous, Olive Oils, Tomato Based Sauces
open here: Couscous, Olive Oils, Tomato Based Sauces
open here: Couscous, Olive Oils, Tomato Based Sauces
open here: Couscous, Olive Oils, Tomato Based Sauces
open here: Olive Oils, Tomato Based Sauces
open = the store meaningfully carries that category (real depth, not a token SKU) and Les Moulins Mahjoub sells it elsewhere but has no SKU here.