Reading the shelf…
Mamma Emma is a brand specializing in authentic Italian gnocchi and sauces, crafted to retain the traditional homemade shape and flavor. The brand emphasizes using 100% fresh steamed potatoes and natural ingredients, ensuring their products are free from preservatives and additives. Mamma Emma offers a variety of gnocchi, including gluten-free options, and an assortment of fresh sauces that complement their pasta offerings.
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 10 of 24 Bay Area grocers. how many stores stock the brand.
15 products in the catalog. how deep the product line is (saturating).
spans 3 categories. how many categories the brand plays in (saturating).
each bar is the % of that category's SKUs that are Mamma Emma (full bar = 100% of the shelf), grouped by department.
the brands crowding the same categories as Mamma Emma · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
closest to Mamma Emma in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
every Mamma Emma product in stock, cheapest first.











18 storefronts across 10 grocers carry it · tap a pin to open the store.
Bay Area grocers where neither the digital catalog nor our shelf photos show Mamma Emma· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with Mamma Emma Gnocchi · its most-distributed SKU (9 doors) in Gnocchi Pasta, the biggest opening. The closest open door is Mill Valley Market · 3 rivals already on that shelf.
~1% average share on the shelves it competes on. how dominant it is where it shows up.
priced above 60% of same-category rivals. where it sits on price vs category peers · context, not scored into Brand Power.
already on that shelf: de cecco, via emilia, pasta etc.
absence = seen in neither the grocer's digital catalog nor our shelf photos (90 days); assortments move. fit reads the shelf, not the buying office — see route notes.
Bay Area stores already carrying Mamma Emmathat meaningfully merchandise other categories it sells but isn't in here yet · ranked by open categories. A door already won, with room on adjacent shelves.
open here: Cheese Sauces, Pesto
open here: Pesto
open here: Pesto
open here: Pesto
open here: Pesto
open here: Pesto
open = the store meaningfully carries that category (real depth, not a token SKU) and Mamma Emma sells it elsewhere but has no SKU here.