Scanning the aisle…
Bay Area's agave syrup aisle is a competitive shelf with clear leaders: 81 products from 9 brands across 20 grocers. madhava owns the most shelf · 100% of SKUs. Store brands hold 5%. The shelf leans organic · 10% of SKUs carry that claim. Verdict: leader-led · a clear front-runner, but not yet a lock (opportunity 82/100).
brands by share of the agave syrup shelf.
the claims products on this shelf lead with · share of SKUs carrying each.
store-brand share: 5% · scores 0-100.
the agave syrup products in the most Bay Area grocers · widest distribution first.









