Bill Baron’s Savoury Secrets vs Good & Gather · Bay Area shelf head-to-head
Bill Baron’s Savoury Secrets and Good & Gather, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Good & Gather carries more Brand PowerGood & Gather is in more Bay Area grocersGood & Gather fields the deeper lineup
Bill Baron’s Savoury Secrets
Good & Gather
17
brand power
52
5
products
493
2
categories
71
2
subcategories
93
1
grocers
2
$7.09
avg price
$4.51
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Bill Baron’s Savoury Secrets▭ Good & Gather
Distribution · 30% of score4·8
G
carried in 1 of 24 Bay Area grocers·carried in 2 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Bill Baron’s Savoury Secrets
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Bill Baron’s Savoury Secrets · 1
only Good & Gather · 2
both sides measured by the same instruments on the same shelves · see each brand’s full page: Bill Baron’s Savoury Secrets · Good & Gather