Clover Sonoma vs Isigny Ste Mère · Bay Area shelf head-to-head
Clover Sonoma and Isigny Ste Mère, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Clover Sonoma carries more Brand PowerClover Sonoma is in more Bay Area grocersClover Sonoma fields the deeper lineupIsigny Ste Mère sits further up the premium end
Clover Sonoma
Isigny Ste Mère
68
brand power
47
114
products
15
12
categories
4
23
subcategories
6
18
grocers
11
48.1¢
price per oz
$1.34
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Clover Sonoma▭ Isigny Ste Mère
Distribution · 30% of score75·46
carried in 18 of 24 Bay Area grocers·carried in 11 of 24 Bay Area grocers
Depth
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Clover Sonoma
only Isigny Ste Mère
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Clover Sonoma · 8
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Clover Sonoma · Isigny Ste Mère
