La Cascada vs Peasant Pies · Bay Area shelf head-to-head
La Cascada and Peasant Pies, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
La Cascada carries more Brand PowerLa Cascada is in more Bay Area grocersLa Cascada fields the deeper lineupPeasant Pies sits further up the premium end
La Cascada
Peasant Pies
50
brand power
15
27
products
3
10
categories
2
11
subcategories
2
5
grocers
2
64.3¢
price per oz
$1.36
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ La Cascada▭ Peasant Pies
Distribution · 30% of score21·8
L
P
carried in 5 of 24 Bay Area grocers·carried in 2 of 24 Bay Area grocers
Depth · 25% of score89·22
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only La Cascada
only Peasant Pies
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Peasant Pies · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: La Cascada · Peasant Pies