La Cascada vs Sproutly · Bay Area shelf head-to-head
La Cascada and Sproutly, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
La Cascada carries more Brand PowerLa Cascada is in more Bay Area grocersLa Cascada fields the deeper lineupSproutly sits further up the premium end
La Cascada
Sproutly
50
brand power
25
27
products
9
10
categories
3
11
subcategories
4
5
grocers
2
64.3¢
price per oz
$1.04
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ La Cascada▭ Sproutly
Distribution · 30% of score21·8
L
S
carried in 5 of 24 Bay Area grocers·carried in 2 of 24 Bay Area grocers
Depth · 25% of score89·53
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Sproutly
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only La Cascada · 3
only Sproutly · 0
no exclusive doors — everywhere Sproutly is, La Cascada is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: La Cascada · Sproutly
