Monte Pollino vs Ortalli · Bay Area shelf head-to-head
Monte Pollino and Ortalli, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Monte Pollino carries more Brand PowerMonte Pollino is in more Bay Area grocersMonte Pollino fields the deeper lineup
Monte Pollino
Ortalli
62
brand power
12
60
products
2
18
categories
2
14
grocers
1
$9.67
avg price
$8.99
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Monte Pollino▭ Ortalli
Distribution · 30% of score58·4
O
carried in 14 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score99
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Monte Pollino
only Ortalli
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
both sides measured by the same instruments on the same shelves · see each brand’s full page: Monte Pollino · Ortalli