Nestlé Nesquik vs Clover Sonoma · Bay Area shelf head-to-head
Nestlé Nesquik and Clover Sonoma, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Clover Sonoma carries more Brand PowerClover Sonoma is in more Bay Area grocersClover Sonoma fields the deeper lineup
Nestlé Nesquik
Clover Sonoma
25
brand power
68
6
products
114
3
categories
12
3
subcategories
23
7
grocers
18
70.6¢
price per oz
48.1¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Nestlé Nesquik▭ Clover Sonoma
Distribution · 30% of score29·75
N
carried in 7 of 24 Bay Area grocers·carried in 18 of 24 Bay Area grocers
Depth · 25% of score39
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Nestlé Nesquik
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Nestlé Nesquik · 1
only Clover Sonoma · 12
both sides measured by the same instruments on the same shelves · see each brand’s full page: Nestlé Nesquik · Clover Sonoma