Prime Roots vs Andronico's · Bay Area shelf head-to-head
Prime Roots and Andronico's, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Andronico's carries more Brand PowerAndronico's is in more Bay Area grocersAndronico's fields the deeper lineup
Prime Roots
Andronico's
20
brand power
50
4
products
56
1
categories
20
1
subcategories
32
1
grocers
2
$14.19
avg price
$9.32
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Prime Roots▭ Andronico's
Distribution · 30% of score4·8
P
carried in 1 of 24 Bay Area grocers·carried in 2 of 24 Bay Area grocers
Depth · 25% of score28
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Prime Roots
no top category Andronico's doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Prime Roots · 0
no exclusive doors — everywhere Prime Roots is, Andronico's is too.
only Andronico's · 1
both sides measured by the same instruments on the same shelves · see each brand’s full page: Prime Roots · Andronico's