Rocky vs Andronico's · Bay Area shelf head-to-head
Rocky and Andronico's, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Andronico's carries more Brand PowerAndronico's fields the deeper lineup
Rocky
Andronico's
0
brand power
50
3
products
56
2
categories
20
3
subcategories
32
2
grocers
2
$12.89
avg price
$9.32
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Rocky▭ Andronico's
Distribution · 30% of score8·8
R
carried in 2 of 24 Bay Area grocers·carried in 2 of 24 Bay Area grocers
Depth · 25% of score22
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Rocky
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Rocky · 2
only Andronico's · 2
both sides measured by the same instruments on the same shelves · see each brand’s full page: Rocky · Andronico's