Shikai vs Andalou Naturals · Bay Area shelf head-to-head
Shikai and Andalou Naturals, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Shikai is in more Bay Area grocersAndalou Naturals fields the deeper lineup
Shikai
Andalou Naturals
47
brand power
46
40
products
52
5
categories
5
9
subcategories
14
4
grocers
3
$1.55
price per fl oz
$4.00
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Shikai▭ Andalou Naturals
Distribution · 30% of score17·13
carried in 4 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
Hair Care18 vs 13 SKUs
only Shikai
only Andalou Naturals
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Shikai · 1
only Andalou Naturals · 0
no exclusive doors — everywhere Andalou Naturals is, Shikai is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Shikai · Andalou Naturals
