Sunridge Farms vs Wilderness Poets · Bay Area shelf head-to-head
Sunridge Farms and Wilderness Poets, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Sunridge Farms carries more Brand PowerSunridge Farms is in more Bay Area grocersSunridge Farms fields the deeper lineupWilderness Poets sits further up the premium end
Sunridge Farms
Wilderness Poets
59
brand power
36
180
products
16
17
categories
9
39
subcategories
12
11
grocers
3
$1.40
price per oz
$5.89
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Sunridge Farms▭ Wilderness Poets
Distribution · 30% of score46·13
carried in 11 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
Depth
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
Nuts49 vs 1 SKUs
only Wilderness Poets
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Sunridge Farms · Wilderness Poets
