Tasty Bite vs Maya Kaimal · Bay Area shelf head-to-head
Tasty Bite and Maya Kaimal, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Maya Kaimal carries more Brand PowerTasty Bite fields the deeper lineup
Tasty Bite
Maya Kaimal
51
brand power
57
35
products
31
4
categories
5
6
subcategories
7
16
grocers
16
58.0¢
price per oz
52.9¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Tasty Bite▭ Maya Kaimal
Distribution · 30% of score67·67
T
carried in 16 of 24 Bay Area grocers·carried in 16 of 24 Bay Area grocers
Depth · 25% of score95
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Tasty Bite
no top category Maya Kaimal doesn’t also play in.
only Maya Kaimal
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Tasty Bite · 5
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Tasty Bite · Maya Kaimal
