Yamasa vs Ohsawa · Bay Area shelf head-to-head
Yamasa and Ohsawa, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Ohsawa is in more Bay Area grocersYamasa fields the deeper lineup
Yamasa
Ohsawa
37
brand power
40
20
products
15
4
categories
8
3
grocers
7
$8.07
avg price
$18.21
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Yamasa▭ Ohsawa
Distribution · 30% of score13·29
Y
O
carried in 3 of 24 Bay Area grocers·carried in 7 of 24 Bay Area grocers
Depth · 25% of score81·71
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Yamasa
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Yamasa · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Yamasa · Ohsawa
