Zenshi vs Kikka Sushi · Bay Area shelf head-to-head
Zenshi and Kikka Sushi, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Kikka Sushi carries more Brand PowerKikka Sushi fields the deeper lineupZenshi sits further up the premium end
Zenshi
Kikka Sushi
25
brand power
37
10
products
33
6
categories
5
6
subcategories
6
3
grocers
3
$8.42
avg price
$10.92
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Zenshi▭ Kikka Sushi
Distribution · 30% of score13·13
Z
carried in 3 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
Depth · 25% of score57
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Zenshi
only Kikka Sushi
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Kikka Sushi · 3
both sides measured by the same instruments on the same shelves · see each brand’s full page: Zenshi · Kikka Sushi