Alexia vs La Cascada · Bay Area shelf head-to-head
Alexia and La Cascada, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Alexia is in more Bay Area grocersLa Cascada fields the deeper lineup
Alexia
La Cascada
48
brand power
50
24
products
27
3
categories
10
3
subcategories
11
16
grocers
5
53.8¢
price per oz
64.3¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Alexia▭ La Cascada
Distribution · 30% of score67·21
L
carried in 16 of 24 Bay Area grocers·carried in 5 of 24 Bay Area grocers
Depth · 25% of score86·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Alexia
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
both sides measured by the same instruments on the same shelves · see each brand’s full page: Alexia · La Cascada