Alex's Awesome Sourdough vs Amy's Kitchen · Bay Area shelf head-to-head
Alex's Awesome Sourdough and Amy's Kitchen, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Amy's Kitchen carries more Brand PowerAmy's Kitchen is in more Bay Area grocersAmy's Kitchen fields the deeper lineup
Alex's Awesome Sourdough
Amy's Kitchen
0
brand power
69
3
products
139
1
categories
14
1
subcategories
22
1
grocers
19
$14.29
avg price
$8.04
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Alex's Awesome Sourdough▭ Amy's Kitchen
Distribution · 30% of score4·79
A
carried in 1 of 24 Bay Area grocers·carried in 19 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Alex's Awesome Sourdough
no top category Amy's Kitchen doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Alex's Awesome Sourdough · 0
no exclusive doors — everywhere Alex's Awesome Sourdough is, Amy's Kitchen is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Alex's Awesome Sourdough · Amy's Kitchen