Almond Breeze vs Pacific Foods · Bay Area shelf head-to-head
Almond Breeze and Pacific Foods, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Pacific Foods carries more Brand PowerPacific Foods is in more Bay Area grocersPacific Foods fields the deeper lineupPacific Foods sits further up the premium end
Almond Breeze
Pacific Foods
54
brand power
69
17
products
93
1
categories
12
1
subcategories
18
18
grocers
19
12.4¢
price per fl oz
20.1¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Almond Breeze▭ Pacific Foods
Distribution · 30% of score75·79
A
carried in 18 of 24 Bay Area grocers·carried in 19 of 24 Bay Area grocers
Depth · 25% of score76
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Almond Breeze
no top category Pacific Foods doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Almond Breeze · Pacific Foods
