Annie's vs Bagel Bites · Bay Area shelf head-to-head
Annie's and Bagel Bites, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Annie's carries more Brand PowerAnnie's is in more Bay Area grocersAnnie's fields the deeper lineup
Annie's
Bagel Bites
73
brand power
24
130
products
9
21
categories
2
21
grocers
6
$6.84
avg price
$8.20
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Annie's▭ Bagel Bites
Distribution · 30% of score88·25
B
carried in 21 of 24 Bay Area grocers·carried in 6 of 24 Bay Area grocers
Depth · 25% of score100
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Annie's
only Bagel Bites
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Annie's · Bagel Bites
