Bar Harbor vs Pacific Foods · Bay Area shelf head-to-head
Bar Harbor and Pacific Foods, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Pacific Foods carries more Brand PowerPacific Foods is in more Bay Area grocersPacific Foods fields the deeper lineupBar Harbor sits further up the premium end
Bar Harbor
Pacific Foods
41
brand power
69
12
products
93
4
categories
12
5
subcategories
18
15
grocers
19
89.6¢
price per oz
36.1¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Bar Harbor▭ Pacific Foods
Distribution · 30% of score63·79
carried in 15 of 24 Bay Area grocers·carried in 19 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Bar Harbor
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Bar Harbor · Pacific Foods
