Bone Brewhouse vs Pacific Foods · Bay Area shelf head-to-head
Bone Brewhouse and Pacific Foods, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Pacific Foods carries more Brand PowerPacific Foods is in more Bay Area grocersPacific Foods fields the deeper lineupBone Brewhouse sits further up the premium end
Bone Brewhouse
Pacific Foods
10
brand power
69
2
products
93
1
categories
12
1
subcategories
18
2
grocers
19
$3.87
price per oz
36.1¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Bone Brewhouse▭ Pacific Foods
Distribution · 30% of score8·79
B
carried in 2 of 24 Bay Area grocers·carried in 19 of 24 Bay Area grocers
Depth · 25% of score15
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Bone Brewhouse
no top category Pacific Foods doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Bone Brewhouse · 0
no exclusive doors — everywhere Bone Brewhouse is, Pacific Foods is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Bone Brewhouse · Pacific Foods