Campo D'oro vs Cucina & Amore · Bay Area shelf head-to-head
Campo D'oro and Cucina & Amore, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Cucina & Amore carries more Brand PowerCucina & Amore is in more Bay Area grocersCucina & Amore fields the deeper lineupCampo D'oro sits further up the premium end
Campo D'oro
Cucina & Amore
26
brand power
56
5
products
42
3
categories
16
3
subcategories
23
6
grocers
11
$1.32
price per oz
48.3¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Campo D'oro▭ Cucina & Amore
Distribution · 30% of score25·46
C
carried in 6 of 24 Bay Area grocers·carried in 11 of 24 Bay Area grocers
Depth · 25% of score34
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Campo D'oro
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Campo D'oro · 3
only Cucina & Amore · 8
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Campo D'oro · Cucina & Amore
